This high-strength, low-irritation serum has been proven to soften fines lines, improve pigment problems and revitalise skin.

A water-free solution, this stars a 5% concentration of advanced retinoid active ‘Granactive Retinoid’, which has been shown to defy ageing without any of the irritation commonly caused by retinol use.

This is The Ordinary’s higher strength formulation, for a more moderate version, try {Granactive Retinoid 2% in Squalane}.

How to use:

Apply a small amount to face in the PM as part of your skincare regimen, after water serums but before heavier treatments. Do not use with other retinoid treatments. Avoid unprotected solar exposure. Store in a cool, dry place.

Caution: Retinoids can make the skin more sensitive to UV radiation. Sun protection is particularly important when using retinoids. This product must not be used in conjunction with other retinoids including retinol or retinoic acid. This product is not a treatment for acne. Acne-prone skin may experience a temporary increase in acne during the first few weeks of using any form of retinoid including those used in this formulation.

Note: When pregnant or breastfeeding, it is recommended to avoid any skincare products containing retinoids such as formulations with Granactive Retinoid or Retinol.