Max Factor Lasting Performance Liquid Foundation guarantees 8 hours of stay put perfection. With a film-forming technology,it covers perfectly giving the appearance of firmer skin.The effective water-in-silicone emulsion guarantees high coverage, which lasts up to 8 hours, and provides the natural look without fading or streaking. our natural look will stay in place from morning to evening.This Foundation is fragrance and oil free and is non-comedogenic To choose your perfect shade, match the foundation with the skin tone of your jawline.Always apply the foundation in good natural light.
Max Factor is a line of cosmetics from Coty, Inc. It was founded in 1909 as Max Factor & Company by Maksymilian Faktorowicz, a beautician from Poland. Max Factor is known as the make-up of make-up artists!!The glamorous looks Max Factor created for Hollywood screen goddesses defined the concept of beauty in the 20th Century and were copied by women all over the world. Not only was Max Factor the creator of cosmetic products, he developed numerous make-up techniques both for movie special effects and beauty looks. This expertise in original make-up techniques for the world of beauty evolved and developed throughout the years. The principle of instilling product knowledge and application techniques to beauty consultants continues today.